What is a CRM?
A CRM stands for stands for Customer Relationship Management. A CRM software allows you to manage your business relationships and information associated with your business so you can store your clients or prospect contact information, leads, bookings, sales and expenses in one central location, ideally in the cloud so the information is accessible anytime and in real time. This way it is so valuable for a fast-growing business even if you are a solo entrepreneur, small business or medium business.